Meet G-Sight

The Ultimate Dry-Fire Training App with Gamification and Computer Vision

Challenge

MetaCTO was approached by G-Sight, a company renowned for manufacturing best-in-class laser dry fire training bullets and targets. Despite having an excellent physical product, G-Sight’s legacy app was underperforming compared to competitors and had a difficult to maintain codebase. The challenge was to develop a completely new platform that leveraged advanced computer vision and gamification features to enhance user experience and engagement.

Concept

The concept involved creating a state-of-the-art mobile app that could provide an unparalleled training experience. By integrating advanced computer vision technology and gamification elements, the app aimed to offer dynamic and interactive training scenarios. The goal was to transform a one-time physical product purchase into a long-term, cloud-connected app experience, driving recurring revenue and increasing customer lifetime value.

Solution

MetaCTO’s solution encompassed a comprehensive overhaul of the G-Sight app, ensuring a modern and scalable platform:

• Mobile-First Development: The app was developed for both iOS and Android using Swift and Kotlin, providing a seamless user experience.
• Advanced Computer Vision: Utilizing OpenCV and AI technologies, the app accurately detects and analyzes shot placements.
• Cloud Infrastructure: Implementing AWS for robust cloud support and MongoDB for efficient data management.
• Gamification: Introducing multiplayer modes, tournaments, social support, and a community feature to enhance user engagement.
• Affiliate Marketing and Analytics: Integrating affiliate marketing strategies and advanced app analytics to track performance and user behavior.

Results

The new G-Sight app quickly gained traction, significantly improving user ratings and engagement. Key achievements include:

• User Ratings: The app’s rating improved from 2 to 4.5 on both the App Store and Google Play.
• Revenue Growth: Transitioning to a cloud-connected app increased recurring revenue and customer lifetime value.
• Customer Satisfaction: Users praised the app’s accuracy, gamification features, and overall training effectiveness.

This app has revolutionized my dry-fire training with its real-time feedback and engaging features. — User: JohnD.

G-Sight’s new app offers a comprehensive training experience, making practice sessions fun and effective. — User: ShooterGirl89